Norma

Norma is an AI-powered platform that helps hospitality businesses accurately predict the number of menu items they'll sell each day. Through smart, data-driven insights, it streamlines operations and reduces waste.

The request

Norma first asked us to help them design an improved filtering system for their "Reports" functionality. After its success, they asked us to redesign their mobile app from the ground up to improve the user experience and further support the growth of their platform.

Overview

Customer Review

Anastasios Anastasiadis

CEO, Norma

Jun 7, 2023

Anastasios Anastasiadis

Essentially with fivecube we said we were gonna start with some Mobile UI, but then they proved so good that we wanted to use them across all design aspects. from website to branding to graphic desing. They are an excellent agency and this is coming from someone who has changed agencies 4 times.

The Process

1

Kick-off meeting

We began by reviewing the early concepts Norma had developed. This initial gathering helped define the scope of our project, which centered on enhancing their existing report filtering system.

2

UX audit

Then we analyzed the materials provided by Norma to offer targeted recommendations. Our insights aimed to refine and optimize their current setups.

3

Finished task

We delivered an improved filtering system for their reports, which was immediately adopted by Norma. This success led them to request a full design for a new application.

4

UX research

Undertook extensive market analysis and hypothesis testing. We developed detailed user flows, breaking down the steps to ensure clarity in our design direction.

5

UX design

So, we structured the app’s architecture using high-fidelity wireframes to establish a robust layout.

6

UI design

Focused on crafting a visually appealing interface that adhered to the established style guides, enhancing the user experience.

7

Handoff

Transferred all design specifications and assets to Norma’s development team for implementation.

8

Design support

Continued to provide design assistance as Norma moved to further versions and began the groundwork on a new web application from scratch.

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